INTERNATIONAL CONFERENCE
BUDAPEST, HUNGARY 15-16. JUNE 2022


ORGANIZIED BY COMMERCE AND MARKETING INSTITUTE OF BUDAPEST BUSINESS SCHOOL AS A JOINT EVENT OF THREE UNIVERSITIES

Faculty of Commerce, Hospitality and Tourism & Faculty of International Management and Business of BBS

University of Győr, Kautz Gyula Faculty of Economics

University of Debrecen, Faculty of Economics and Business

FIRST CALL FOR PAPERS

The mission of the CMM International Conference is to promote partnerships between research communities and strengthen the contribution of research in economic growth by providing an international platform for strategic dialogue among stakeholders. The Conference encourages activities in Commerce, Marketing and Management monitors the progress made in the knowledge triangle – research, education and innovation – which are core factors all over the world.

With our Scientific Conference we aim to provide an opportunity to discuss the latest trends and phenomena in the field of Commerce, Marketing and Management as well as to publish new scientific results. Thus, we wish to create a new unique forum for experts to exchange ideas and facilitate stimulating and constructive discussion on theory and practice. It would be a great honor to the Institute and the organizing partners if you could hold a lecture on the latest results of your research. All the accepted articles will be published in one of the appropriate Scientific Journals.

KEYNOTE SPEAKERS

Fred R. DAVID, professor, Francis Marion University, USA
Kim Shyan FAM, professor, Victoria University of Wellington, New Zealand
KAPITÁNY, István, Executive Vice-president of Global Retail, Shell Inc.
KOZÁK, Ákos, CEO, founder, Impetus Research Ltd.

OVERVIEW OF TOPICS

Commerce:
• Digitalization and retail 4.0
• Logistics in commerce
• International Commerce & Exchange Business
• Financial solutions & the Blockchain
• Customer behavior & protection trends
Marketing:
• Digital marketing
• Marketing communication & distribution
• Service & non-profit marketing
• Food & nutrition marketing
• Sustainability marketing
Management:
• Strategic management
• Innovation management
• Human Resource management
• Production management
• Quality Management

REGISTRATION

Registration period: 1st of April – 30th of April 2022.

Abstract deadline: 30th of April

Abstract requirements:
Title, Author(s) TM 12 Bold. In footnote: authors, title, job place, address, mail-address TM 10
Extended abstract between min. 300 to max. 400 words.
• Purpose–Reasons/aims of paper
• Research–Methodology
• Findings–Conclusions
• Discussion
• Research limitations
• Practical Implications-Applications to practice
• If applicable, social implications–Impact on society and/or policy
• In sum: Originality–What is new about it?
Key words (max. 5), JEL Code: https://www.aeaweb.org/econlit/jelCodes.php?view=jel

Abstracts must be uploaded to: https://emok.hu/cmm

Contact:
Email: taralik.krisztina@uni-bge.hu; kozar.laszlo@uni-bge.hu

REGISTRATION FEES AND PEYMENT

Normal fee: 80.000 Hungarian Forint (approximately 200 EUR)
Reduced fee for PhD-students/ Co-authors: 40.000 Hungarian Forint (approximately 100 EUR)

Payment: EMOK (Association for Marketing Education and Research)
IBAN: HU49162002231003898900000000

We kindly ask you to transfer the registration fee in HUNGARIAN FORINT.
Thank you for your understanding.

DEADLINES

Abstract: 30th of April
Full paper: 30th of June
Revision: 31 th of July
Revised paper: 30th of September

PUBLICATION

Selected papers will be published in an online conference proceeding with ISBN.

Best papers will be published in scientific journals:

AJBR ~ Asian Journal of Business Research - https://magscholar.com /asian-journal-ofbusiness-research/
Apstract: Applied Studies in Agribusiness and Commerce - www.apstract.net
TÉR – GAZDASÁG – EMBER - https://kgk.sze.hu/folyoirat
Oradea Journal of Business and Economics - http://ojbe.steconomiceuoradea.ro/
The Hungarian Journal of Nutrition Marketing - http://taplalkozasmarketing.com/
Prosperitas Journal of BBS - https://uni-bge.hu/Kutatasi-tevekenyseg/dokumentumok/Prosperitas-EN

We would be glad to meet you in Budapest, Hungary!

Kind regards,
Dr. habil. KOZÁR, László, professor, Budapest Business School
Dr. habil. JÓZSA, László, professor, Széchenyi István University, Győr
Dr. habil. NÁBRÁDI, András, professor, University of Debrecen

Csatolt fájlok:
Fájl letöltése (CMM_FLYER.pdf)CMM Call for Papers