22 April 2025

We cordially invite you to the conference titled “Pricing, algorithms and competition” organised by Corvinus University of Budapest, the Competition Law Research Centre of Pázmány Péter Catholic University and the Marketing Subcommittee of the Hungarian Academy of Sciences, which will be hosted by the Pázmány Péter Catholic University on Tuesday 22 April 2025.

The public defense of Phuong Hoang Thao Thi's doctoral dissertation entitled "Considerations of the government’s role in its efforts to boost the tourism industry in Vietnam with some attention to regional factor" will take place on March 17, 2025 at the Doctoral School in Regional Policy and Economics of the University of Pécs. The supervisor of the dissertation is Márta Bakucz.

Welcome to the 16th Fall Conference of the European Marketing Academy scheduled on September 17-19, 2025, in İstanbul Bilgi University, Istanbul, Turkey.

This year’s conference theme is “The transformative role of marketing in an AI-driven world.”

On January 31, 2025, the EMOK community held a Research Forum for PhD students as part of the Research and Teaching Methodology Workshop, once again providing an excellent opportunity for young marketing researchers to present their work, receive professional feedback, and establish new scientific collaborations.

The Faculty of Economics of the University of Szeged will organize an international conference entitled "Green and digital transition" on 18-20 June 2025.

The public defense of Szabina Mikeiné Végi's doctoral dissertation entitled "Shifts in travel behaviour influenced by risk perception, particularly in relation to the COVID-19 pandemic" will take place on February 13, 2025 at the Doctoral School in Regional Policy and Economics of the University of Pés. The supervisor of the dissertation is János Csapó.

The public defense of Thi Van Anh Pham's doctoral dissertation entitled "Investigating Cultural Differences, Risks, and Purchase intention in Cross-border e-commerce: A mixed- method analysis" will take place on February 12, 2025 at the Doctoral School of Business Administration of the University of Pécs. The supervisors of the dissertation are Ákos András Nagy.

The public defense of Tural Aliyev's doctoral dissertation entitled "Exploring Influences on Consumer Behavior in Perfume Advertising" will take place on February 18, 2025 at the Doctoral School of Regional Sciences and Business Administration of the Széchenyi István University. The supervisors of the dissertation are Boglárka Eisingerné Balassa and Attila Pongrácz.

The Department of Business Communication and Marketing and the Research Group for Green Economy and Economic Ethics of
Eötvös Loránd University Faculty of Social Sciences organizes the interdisciplinary conference Green Transition in Economy: Opportunities and Challenges.

The public defense of Admilson Veloso da Silva's doctoral dissertation entitled "Forever Ephemeral? – An Exploratory Analysis of Youth Self-presentation with Instagram Stories in the Context of Visual Mobile Communication" will take place on January 23, 2025 at the Doctoral School of Sociology and Communication Science of the Corvinus University of Budapest. The supervisor of the dissertation is Ágnes Veszelszki.