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The EMOK IAB Teaching Club participated in the IAB Back2Work event in Budapest on September 12, where, on behalf of Kata Néz, we had a brief discussion with Adrienn Kenessey regarding the current preparatory work for the Digital Compass project.

Additionally, we received updates about descriptions of media and communication job positions aimed at supporting students' career orientation. The Best Thesis Competition was also mentioned, with IAB accepting applications until November 30 this year. A deeper discussion emerged among the attendees about the growing influence of AI, which may lead to some changes in the judging process for the competition. IAB continues to welcome universities to join IAB membership. A small celebration also took place, marking the four-year collaboration between the two organizations, and we hope to engage in many joint projects in the future.

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Association for Marketing Education and Research
1093 Budapest, Fővám tér 8.
info@emok.hu

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Magnet Bank 16200223-10038989